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Goal Setting for
Success.
Goal
Setting for Success
By Carol
Gegner
The
purpose of this report
is to offer ideas to
help you become more
successful,
professionally and
personally. You
will find strategies and
techniques you can use
to get what you want.
Your task will be to
apply the ideas to your
business and
life.
Goal
setting is definitely
not a new concept.
I'm sure you've read
about it countless times
before. Goal setting
seems to elude most of
us even though we
recognize its benefits.
It has been found that
only 3% of us actually
practice the art of goal
setting!
It
turns out goal setting
is a significant factor
in determining
success. According
to a study quoted in
Success Is Not An
Accident by Tommy
Newberry, Harvard
University surveyed
business school
graduates in 1979. They
found that 84 percent of
the class had no goals
other than to enjoy
themselves. Thirteen
percent had goals and
plans but had not
written them down. The
final 3 percent had
written goals with a
plan of action. Ten
years later in 1989
Harvard resurveyed the
class. The results
showed the 13 percent
with goals in their head
were earning two times
as much as the other 84
percent The 3 percent
with written goals and
action plans were
earning ten times as
much as the other 97
percent combined. Those
statistics are hard to
ignore!
Olympic
athletes are a prime
example of success
derived from goal
setting. Each
athlete has the larger,
long-term goal of going
to the Olympics. To get
there, they use
short-term goals to
monitor their progress
and evaluate their
performance. They also
work with a coach who
gives them feedback and
keeps them challenged.
The long-term goal is
their dream but it's the
daily practice and
repetition that gets
them to the Olympics.
They live and breathe
their goals every day in
an effort to reach their
dream.
Achieving
your dreams requires the
same strategy and
techniques used by
athletes. First you
need to have a dream and
create a vision of what
you want. Then you
establish goals and
action plans to guide
your decisions and
behaviors. As we saw
from the Harvard study
writing down those goals
and action plans on how
to achieve those goals
is a key to success. Why
not become one of the 3
percent who achieve
their dreams.
Goal
setting for success
requires that you answer
the following three
questions:
(1)
What do I want?
(2)
Why do I want it?
(3)
How will I get it?
What
you want is unique and
special to you.
What is your dream? Do
you want financial
security, a larger house
or newer car? Do you
want to work fewer
hours? Do you want to
compete in a
triathlon?
Having
a compelling dream will
enhance your commitment
to the process. The
dream answers the "why"
question. Is financial
security tied into your
dream of retiring
earlier? Does working
fewer hours mean you can
spend more time with
your family? Has your
family outgrown your
current house and car?
The "what" do you want
and "why" do you want it
are different sides of
the same
coin!
Now
we come to the "how will
you get what you want"
question. That's
where the strategies and
techniques for goal
setting for success come
into play.
Without
goals how are you going
to get what you
want? Goals are the
roadmap to guide you in
the right direction.
Goals become your
personal global
positioning system.
When faced with what
road to take, you have
the answer because you
have designed your
roadmap. You know what
direction you are
traveling. Imagine how
much easier it is to
make decisions when you
always know what road
and direction to take.
You can begin to taste,
feel and see your dream
because every step you
take moves you closer to
that dream.
So
let's look at how to
make goal setting easy.
Remember, goals
need to be SMART. That
is they need to be
specific, measurable,
attainable, realistic
and time bound. Let's
take the simple example
of losing weight.
Specifically, what is
the total weight do you
want to lose? Make it
measurable by tracking
your weekly weight loss.
Have you created an
environment conducive to
attaining your weight?
Examples are joining a
weight loss program,
eating nutritious meals,
and adding a little
exercise to your life.
Is your weekly goal
amount realistic? Five
pounds a week isn't
realistic! How much
time are you giving
yourself to lose that
weight? Is it six
weeks, six months or
one-year. It needs to
be realistic time frame
for the amount of total
weight you want to lose.
Now
you can set short-term
weekly goals to help you
reach your long-term
goal of weight loss.
Chunking down goals
into bite size pieces
certainly increases an
"I can do that
attitude". When your
reason for losing weight
is compelling you'll
find those short-term
goals easy to achieve.
Although
the above example sounds
simple, those same
principles can apply to
everything else you do
in your business and in
your life. I used
the same process for
training to compete in a
marathon. I've used it
to focus on what is most
important to grow my
business. How can you
apply it to your
business and your life?
All you have to do is
start with identifying
what you want, why you
want it and then set
goals for how to get
what you want.
What
keeps people from
setting goals? I
have found three
psychological fears that
hold people back from
taking control of their
success. First is the
fear of failure. What
happens if we don't
attain our goals? What
will others say about us
or think about us. We
see failures as a
failure instead of a
learning experience.
How can we win if we
don't try? The fear of
failure is fed by the
unconscious thought, "If
I don't try, then I
can't fail." The fear of
failure is probably the
biggest obstacle for
setting
goals.
Second
is the fear of
criticism. Have you
ever told someone your
dream and they squash it
with negative remarks?
Parents unknowingly do
it to children trying to
protect them from
disappointments. When
that happens over and
over we stop creating
dreams. We quit
thinking outside the box
and imagining what might
be possible. Instead we
accept the status quo
because we fear
criticism.
The
third fear is fear of
success! People
fail to set goals
because of this fear.
Success means standing
out above the others.
Many are uncomfortable
in that position. Maybe
my friends won't accept
me; they'll think I'm
too good for them and I
won't fit in. Does
success mean I'll have
to continue being
successful constantly
striving to do more and
more? So we sabotage
our success by not
setting goals to help us
succeed. We fall into
the 84 percent of the
Harvard study!
Goal
setting is sometimes not
enough for some
individuals. They
need support and
encouragement to change
and enhance their
performance. In my
research on executive
coaching
(an
executive summary can be
found on this
site.)
I found studies and
literature reviews by
Locke and Latham (1981
and 1991) indicating the
need for feedback to
make goal setting
effective. Goal setting
by itself is
motivational, gives
direction and provides
strategies for change.
Adding feedback gives
goal setting another
dimension.
Locke
and Latham concluded
from their research that
when goals and feedback
are used together
performance
improves. Goals
represent the desired
outcomes being sought
and the standard for
evaluating one's
performance. Feedback
then provides
information related to
the standard.
They
also found individuals
with higher goals
performed better than
those with lower
goals. Their review
of goal setting
literature found
individuals with
specific harder goals
performed better than
individuals with vague
goals or no goals. That
finding seems to support
the Harvard
survey!
As
an executive coach I
would be remiss in not
adding that information
to this report. A
major benefit of
coaching is getting
objective feedback about
your performance,
behaviors, and actions.
If setting SMART goals
isn't working for you,
try adding feedback to
your efforts. You can
ask a friend, an
associate, a mentor, or
hire a coach.
There
is nothing magical about
goal setting. Each
and every one of us has
the ability to do it if
we have a dream and we
decide to make that
dream come true. Join
the three percent group
by writing down your
goals and action plans
and then follow your
personally designed road
map to reach your
dreams.
I
will leave you with this
quote. "Knowing is
not enough; we must
apply. Willing is not
enough; we must do."
J.W. Goethe.
Contact
us today! Just send an
email to
info@coachexecs.com
or call
our office headquarters
located in Northern
California at
(925)933-1051.
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